Is Daily Mirror Reliable? Full Review of Bias, Ownership, and Credibility
Daily Mirror Overview and Political Bias
The Daily Mirror is characterized as a left-leaning tabloid that consistently supports the Labour Party. Critics often highlight its history of sensationalism and past involvement in the phone-hacking scandal. It is described as championing working-class interests, while detractors suggest it employs populist rhetoric to influence its readership base.
| Standpoint | Assessment |
|---|---|
| Overall political leaning | Center Right |
| Estimated number of readers | 20,000,000 |
| Israel support | Generally critical of Israeli military actions; advocates for a two-state solution. |
| Use of loaded / emotional language | High |
| Target Audience | Mass market / Working-class partisan |
Daily Mirror History
Founded in 1903 by Alfred Harmsworth, it began as a women's publication before transitioning into a mass-market pictorial tabloid. It solidified its political identity during the mid-20th century, notably backing the Labour Party's 1945 landslide victory. It remains one of Britain’s most enduring and influential national daily newspapers.
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Who owns Daily Mirror?
The Daily Mirror is owned by Reach plc, the UK's largest commercial news publisher. Reach plc, formerly Trinity Mirror, is a public limited company listed on the London Stock Exchange. Funding is primarily derived from print sales, digital advertising revenue, and diverse media services across its national and regional titles.