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Is Svenska Dagbladet Politically Biased? Ownership, Funding, and Editorial Policy

3 min read
Last Updated: January 2026

Svenska Dagbladet Overview and Political Bias

Svenska Dagbladet is often characterized as maintaining an 'independently moderate' stance, which critics suggest aligns it with center-right political and economic values. Some observers argue its editorial content frequently favors neoliberal market policies and business interests, while its reporting is sometimes perceived by detractors as catering primarily to the Stockholm intellectual elite.

Standpoint Assessment
Overall political leaning Center Right
Estimated number of readers 850,000
Israel support Moderate / Neutral to Israel-leaning
Use of loaded / emotional language Low
Target Audience Elite / Business / Educated

Svenska Dagbladet History

Established in 1884, Svenska Dagbladet (SvD) began as a conservative daily in Stockholm. Over more than a century, it transitioned from a strictly partisan voice to an independent publication. It has historically been a primary rival to Dagens Nyheter and is renowned for its Bragdmedalj and quality cultural coverage.

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Who owns Svenska Dagbladet?

Svenska Dagbladet is owned by the Norwegian media group Schibsted, which holds a dominant position in the Scandinavian market. The publication is funded through a combination of print and digital subscriptions, commercial advertising, and traditional Swedish state press subsidies intended to support media plurality and democratic discourse.

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