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Who Owns El Observador? Ownership, Political Bias, and Editorial Standards

3 min read
Last Updated: January 2026

El Observador Overview and Political Bias

El Observador is frequently characterized by analysts as maintaining a center-right, pro-market editorial stance. Critics suggest the outlet favors business interests and traditional political parties. It is often described as promoting neoliberal economic policies, though it maintains a reputation for high-quality investigative journalism and professional reporting standards.

Standpoint Assessment
Overall political leaning Center Right
Estimated number of readers 10,000,000
Israel support Pro-Israel leaning
Use of loaded / emotional language Medium
Target Audience Elite and Business Professionals

El Observador History

Established in 1991 by the Peirano family in Montevideo, El Observador emerged as a modern alternative to established dailies. It gained prominence for its business coverage and investigative reporting. In recent years, it pivoted strongly toward a digital-first strategy, eventually phasing out its daily print edition in 2023.

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Who owns El Observador?

Originally owned by the Peirano family, the newspaper underwent a major ownership shift in 2022. It was acquired by Argentine investors Gerardo Werthein and Gabriel Hochbaum. This acquisition has led to regional expansion efforts, particularly targeting audiences in Argentina and the broader Spanish-speaking world through digital platforms.

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